Network Marketing

There are few that will dispute the power of email’s influence. Whether you’ve noticed the spam in your junk folder or the newsletter from your favorite website; email has the ability to make us act – and quickly. Wouldn’t it be great if you could harness the power of email for our business website? The good news is that you can with a good mailing list. But how do you create one? Here are five steps.

Talk to Your Friends and Family

When you have a group of people that you know, it only makes sense that you might send out your business information to them first, right? Send a short paragraph about what your new business is going to do, what it’s going to sell and any other pertinent information they might need. Include a link to your website and to your mailing list to help them decide whether or not to continue to receive the emails. Chances are good that your friends and family will send this email onto any friends they have that might be interested too, creating a longer email list with little work from you.

Put a Sign Up Form on Your Website

With the proper website design, you will be able to collect the information from website visitors needed to send them regular emails. Put this mailing list option at the bottom or to the side of your main email page and then make sure that it’s easily navigated to. This will allow your website visitors to decide whether or not this is something they want to sign up for.

But Also Have an Opt Out Function

If you’re creating the opportunity for someone to be on your mailing list, you also need to create the opportunity for them to easily opt out of it if it’s not something they are enjoying. There should be a link at the bottom of each email you send to them that allows them to opt out when it seems like a good idea for them. This makes signing up something that’s risk-free, which will attract more to your list. In addition, be sure to include a statement that you will not share their information with anyone – that helps people feel like they’re safe from spammers.

Include a Mailing List Sign Up Option Everywhere

On every page you can, try to include methods for your site visitors to sign up for your mailing list. This will encourage people to sign up whenever the mood hits them, plus it will give them multiple reminders that you do have a mailing list that can be easily accessed. Include this reminder on the bottom of each website page as well as in various locations during the ordering process.

Make it Worthwhile to Your Site Visitors

When you want to add more people to your mailing list, it’s a good idea to make it worth their while. Create a contest for those who sign up within a certain period of time or give out free reports and eBooks for those that sign up to receive mailings. You want to also make sure that each email you send out is worth their time. If you’re just sending links to your site or you are only emailing about sales, you might start turning off a customer who doesn’t necessary want to buy something all the time, but who may just want to learn more about the market you are working in.

The goal is to create a large mailing list that will get notified whenever something big and important happens in your business – and that this notification will drive them into action.

We all know the Universal Law of Internet Business: Traffic equals sales equals profits. In order to sell your products or services or at least make them known, you need to have potential clients flocking to your website and checking out the available goods and services you have to offer. How do you do this? Here are 7 legitimate ways to drive traffic to your site, build your mailing list, and ultimately make your business profitable.

Search Engine Optimization — When people want to know more about a particular topic, product, or service, they normally resort to looking for the item via search engines such as Google, Bing, or Ask. The challenge comes into play when you need to make sure that your product or service ranks high in search engines when a potential client is looking for it. And that’s the same goal as your competition too. You need to have preferred keywords which you may find by organic or natural searches. Another way is through paid ads. There should be plenty of clues as to what your webpage is all about so the robot spiders that search engines send out will be able to index the content of your webpage.

Social Media — More and more people log into social media sites including blogs, social networking sites, forums, and social bookmarking sites. Depending on what kind of social media you go for, being visible in these sites helps promote your website thus increasing traffic.

Back Linking — If you put links in that go to your website on other websites, it will drive traffic. If you have more incoming links to your website than outgoing links, your website will also rank higher in search engines. Moreover, when you put links in high traffic sites, you are more likely to rank higher in search engines over having links in low traffic sites.

Email — Email can be a very powerful medium to drive traffic to your website. But be careful with this one. Send only to people who have signed up and entrusted their email address to you. Do not spam and do not send unsolicited emails, especially in bulk, without prior approval from your potential client.

Old School Techniques — Old school techniques can also be very effective. They have been there for a long time thus the term, “old.” So what are these old school methods that can drive traffic to your website? When you send your business cards to possible clients, include your website’s URL. An interesting technique to try is to include your business care in every piece of mail that leaves your desk, whether it is internet related or not. You never know who is going to open that envelope. But remember, you want to make sure that everything on that card is correct — no syntax errors. If you have written or printed out a letter, include the your website URL there too.

Mixed Media — Print advertising is also an effective way to drive traffic to your website. Some potential clients prefer reading magazines or newspapers rather than browsing the internet for any information that they may need. When you advertise in print or via TV, make sure that your website URL appears on every page you can advertise.

Publicize a Contest — Most people, if not all, enjoy getting free items or goods. Set up a contest that will drive traffic to your website. Make announcements on what the contest is all about and that further instructions can be seen when they log into your website. And make it easy for a visitor to enter his name and email address to enter your contest. Just make sure that the contest and profile of people you will be targeting matches your website’s target market.

(Newsletter Management Solution) is a complete solution for managing newsletters in Microsoft SharePoint Portals.This solution will enable the anonymous users to subscribe to the newsletter’s mailing list. For the administrator, he/she will be able to manage the newsletters and the subscription’s requests. This solution consists of three web parts and three features that are deployed as “One Solution” to provide you with full functionality for managing your portal’s newsletters.

Solution’s Features:

- Provide subscription and un-subscription functionality for anonymous users.
- Separate web parts for subscription, subscription’s confirmation and administration to be placed on different pages.
- Different options to specify how the users’ requests will be verified after submission. This includes the following:

*Option to allow users to verify their requests by sending them emails with verification link.

*Option to verify the requests automatically.

*Option to verify the requests automatically and send welcome/confirmation emails.

*Option to disable the auto verification and sending emails. In this case, the administrator will need to verify each request explicitly.

- Ability to track the newsletters.
- Ability to track the subscription and un-subscriptions requests.
- Pre-defined list template for creating newsletters list where the newsletters will be saved.
- Pre-defined list template for creating mailing lists where the subscribers’ information will be saved.
- Setting to link the subscription web part with mailing list which enables the administrator to change the mailing list at any time.
- Ability to send the newsletter to different mailing lists.
- Setting to specify the path of the confirmation page that will be displayed when the users click on the verification link of the confirmation email.
- Support right to left (RTL) and left to right (LTR) languages.
- Settings to manage the web part layout. This includes:

*Web Part’s width and height.

*Labels’ width.

*Fields’ width.

*Submit button’s width.

- Style sheet to change the web parts look and feel.
- Ability to change any text in the web parts or the emails.
- Ability to send HTML emails.
- Ability to change the columns names of the created lists.
- All the solution’s components are installed (and de-installed) as “One Solution” by single click.

Go here http://rasha-alfawzan.spaces.live.com/ to download the User Guide and the package..

Hope you find it useful…

Rasha